Jazz at Lincoln Center

Jazz at Lincoln Center is an iconic cultural institution dedicated to celebrating jazz’s rich history and continued evolution through world-class performances. With programming presented in the grandeur of Rose Theater and the intimate setting of Dizzy’s Club, the organization needed cohesive promotional materials that would capture the spirit of jazz while reflecting the distinct character of each venue.

I created a suite of print and digital materials designed to build awareness and engagement for performances across both venues. From initial concept through final execution, each piece expressed the vibrancy and sophistication of jazz while adapting to the elegance of Rose Theater and the relaxed energy of Dizzy’s Club. The resulting system established a unified yet flexible visual presence that engaged longtime jazz enthusiasts while welcoming new audiences.

DESIGN · CONCEPT IDEATION · PRINT · WEB